There’s seating inside too but outside is much less stuffy and more relaxed, especially when you have music to listen to, fresh pizza to dine on and can feel the warmth of the glowing fire. In the patio music plays and a fire pit burns safely for that comfortable effect. But once you see the pizzas being made with fresh ingredients created on homemade dough right behind the counter, the pizzas easily steal the show. Pitfire offers salads, paninis, pastas, soups, beverages and some sweet desserts. The highly recommended Burrata Pie includes tomato sauce, caramelized onions, burrata cheese, wild arugula, hazelnut and pesto, a natural favorite. ![]() There are around 15 different types of pizzas that surely can satisfy a variety of taste buds. Pitfire serve pizzas the size of small plates which you can either personalize yourself or decide on the many pizzas that are offered. This Italian restaurant located in DIFC is sleek, chic and overall just. As the heavenly aroma of toasted pizza crust lingers in the air, workers busily create their signature meals. Pitfire Pizza, Lake Terrace Tower, Cluster D, Jumeirah Lake Towers, Dubai, 11am to 11pm. 17th St.,Costa Mesa.When you first walk into Pitfire Art isan Pizza you spot the counter, grab a menu and enter the line to order. “Pizza is really hot right now, but I’ve been in this race for 15 years,” he said. He believes he’s providing Orange County a unique dining experience. Though Pitfire is surrounded by rivals, Hibler is unconcerned. The dimly lit bar, outfitted with retro Edison-style lights and a separate entrance, will be connected to a private banquet room that can be used for large birthday parties and celebrations. In a few months, Hibler plans to unveil a speakeasy-inspired cocktail lounge called “Pie Society” in the back of the restaurant. The bohemian vibe extends beyond the main dining room. I want it to feel like an analog restaurant.” “I want people to be in the moment,” he said. Hibler said he knows he’s doing something right when he sees family, friends and strangers engaging in lively conversations – no cellphones in sight. Additional orders for food, beer and cocktails can be made at the table with servers equipped with mobile devices. Though you order at a counter, Hibler said service doesn’t stop there. Toppings are sourced locally, with a bulk of the produce coming from the Santa Monica Farmers Market. The fermentation process produces a caramelized crust after a four-minute baking period. The pizza dough is made in-house daily and rests for two days before baking. Diners sit in roomy booths or communal tables as a deejay spins vinyl records. Servers use hand-held devices to process orders and checks. “We’re taking off where the pizza parlors of your youth left off,” Hibler said.įavorites such as the Burrata and Green, Eggs and Ham pizzas are served in a large format restaurant that blends modern conveniences with old-school charm. Though the Costa Mesa Pitfire looks different than others, two things are the same: the seasonally influenced menu and community atmosphere. “I don’t want to see a Pitfire at every corner,” said Hibler, who ran a catering business before launching Pitfire. In January, a seventh Pitfire will open in Manhattan Beach. A few more are planned in Orange County, but no leases have been signed, Hibler said. The 17th Street location is Pitfire’s sixth restaurant to open since 1997. ![]() Hibler also believes he’s establishing a role for his bohemian concept, which is growing at a slower rate than his competitors. ![]() “But within our category, we found a special niche,” said Chang, Michael Chang’s older brother. Pieology founder Carl Chang said the “pizza wars” are definitely on. Two weeks ago, Pieology, whose key investor is former tennis star Michael Chang, opened its second build-your-own pizza concept at the Irvine Spectrum Center. Pitfire’s local debut comes as a handful of other thin-crust pizza concepts establish locations across the county. “This is the perfect place for me to plant my flag in Orange County,” Hibler said. The stand-alone restaurant is near other craft food and beverage retailers – Kean Coffee, Avanti Café, Hi-Time Wine Cellars, French’s Cupcake Bakery, SusieCakes. Booth seats are furnished with the same upholstery found in a Volkswagen bus. Glossy clear countertops mimic the waxy finish of a surfboard. Red, orange and yellow striped walls pay tribute to the iconic Ocean Pacific surf brand. Building on the area’s local history, the remodeled 5,000-square-foot restaurant embodies the area’s surf and skateboard culture. Los Angeles-based Pitfire Pizza is opening its first Orange County location Thursday in an old Marie Callender’s on 17th Street in Costa Mesa.
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